Paid Advertising

Ad spend that shows its work.

We build and run Google Ads and Meta Ads campaigns for businesses across the country, then track every dollar back to the call, form, or sale it produced. No vague "brand awareness" reporting - just numbers you can act on.

  • Google Ads, Meta Ads, and landing pages built to convert
  • Every lead tagged back to the exact ad and keyword that produced it
  • Month-to-month. We earn the next month or you walk.

The audit is real. We show you exactly what your current spend is and isn't doing.

What this is

Paid advertising as a whole: Google Ads, Meta Ads, retargeting, and the landing pages the clicks land on - managed together.

Who it's for

Businesses spending (or ready to spend) on ads that want qualified traffic and a straight answer on what each dollar produced.

Where we work

Managed from Miami for businesses across the US - the ads run wherever your customers are.

What it fixes

Budgets that leak on unqualified clicks, leads nobody follows up with, and reporting that never connects spend to revenue.

$0
Setup fee - you pay for management, not a signing bonus
100%
Of leads tracked back to their exact campaign
Days
Not weeks, to get a new campaign live
M2M
No lock-in contracts, ever
Sound familiar?

Most ad accounts burn money quietly.

Nobody sets out to waste ad spend. It happens by accident, one untracked click at a time.

01

You can't tell what's working

Money goes out to Google or Meta every month. Which ad, which keyword, which audience actually produced a customer? Most accounts can't answer that.

02

Clicks land on a weak page

The ad is fine. The landing page loses the sale - slow, generic, no clear next step. You paid for the click and then handed the visitor a reason to leave.

03

Nobody is actually managing it

A lot of "management" is a dashboard nobody opens and a monthly PDF nobody reads. The campaigns run on autopilot while the budget quietly leaks.

What you get

Campaigns built to be measured, not just launched.

Plenty of agencies will spend your budget. We build the tracking in from day one so you know exactly what it bought.

Campaign strategy

We build the account structure, keyword targeting, and audience segments around what actually converts for your business - not a generic template.

Google Ads management

Search, Performance Max, and remarketing campaigns built and optimized weekly, not set-and-forget.

Meta Ads management

Facebook and Instagram campaigns built for the platforms people actually use, with creative that doesn't look like an ad.

Landing pages that convert

Ad traffic lands on a page built for the offer, not your homepage. Every element earns its place or gets cut.

Full-funnel tracking

Every call and form is tagged with the exact ad and keyword that produced it, so you see real cost-per-lead, not platform estimates.

Plain-English reporting

Monthly: what we spent, what it produced, and what changes next. No jargon, no vanity metrics.

the real question

Not "did the ad get clicks." Did it get customers?

Clicks and impressions are easy to buy and easy to fake yourself out with. The only number that matters is what a click actually turned into - a call, a form, a sale. We build every campaign around that number from the first day, not after three months of "optimizing."

  • Conversion tracking wired up before the first dollar spends
  • Cost-per-lead and cost-per-sale, not just cost-per-click
  • A straight answer on what to cut and what to scale
Leads tracked back to their source campaign
Campaign performance and page speed results
built to scale

Start where you are, then scale what works.

We don't hand you a six-figure media plan on day one. We start with a budget that makes sense for your business, prove out what converts, then scale the winners and cut the rest. You see the math at every step.

after the click

The ad's job ends when the lead comes in. Yours is just starting.

A campaign that produces leads nobody answers is a campaign that loses money with extra steps. We connect ad leads to whatever runs your follow-up - your inbox, your CRM, or automated responses - so a form submitted at 9pm gets an answer before your competitor opens in the morning. And because every lead carries its source with it, you can finally see which campaigns produce customers, not just contacts.

  • Leads delivered where your team actually works - email, CRM, or phone
  • Missed-call and after-hours follow-up so paid leads never go cold
  • Source data attached to every lead, all the way to the sale
How it works

From audit to live campaigns in days, not months.

1

Free ads audit

We look at your current account (or your market, if you're starting from zero) and tell you honestly what's working and what's not.

2

Build the campaigns

Account structure, keywords, audiences, creative, and landing pages - built around your actual offer, not a template.

3

Launch and track

Campaigns go live with full conversion tracking in place from day one, so every lead is tagged to its source immediately.

4

Optimize monthly

We review performance every month, cut what's not converting, and scale what is - with a plain-English report you can actually read.

Simple pricing

Management fee, plus your ad spend. No surprises.

Ad spend goes straight to Google or Meta. Our management fee is flat and published.

Starter

$500/mo

One platform (Google Ads or Meta Ads), for businesses testing paid traffic for the first time.

  • One ad platform, fully managed
  • Conversion tracking setup
  • Monthly performance report
  • Month-to-month, no contract
Start with one platform
Most popular

Growth

$1,000/mo

Google Ads and Meta Ads managed together, with a landing page built to convert the traffic.

  • Google Ads + Meta Ads, fully managed
  • One conversion-focused landing page
  • Full-funnel lead tracking
  • Monthly strategy call
Get the growth plan

Scale

Quoted

Multiple markets, products, or ad accounts. Scoped and priced for the actual budget you're running.

  • Multi-platform, multi-account management
  • Dedicated landing pages per campaign
  • Advanced attribution and reporting
  • Priority turnaround on changes
Scope my account
Why work with us

What our clients say about us

5 star rating
Amazing services, been working with Miami Web Lab for over 8 years and they have given me nothing but the best service, highly recommend working with them.
J. Canero
J. Canero
Real Estate
5 star rating
Miami Web Lab absolutely crushed it! If you need a website and don’t want to worry about the process, go to Miami Web Lab. They’re the real MVPs of the internet world.
D. Ramos
D. Ramos
Technology Manager
5 star rating
MWL provided us with the technical expertise to quickly design and deploy our website. The personal touch his team provided is a breath of fresh air. Highly recommended.
C. Engroba
C. Engroba
Insurance & Sales
FAQ

Paid Advertising FAQs

How much should I spend on ads?

It depends on your market and margins, and we'll tell you honestly in the free audit rather than guessing. Most businesses start smaller than they expect, prove the math works, then scale.

Do you require a long-term contract?

No. Management is month-to-month. We earn the next month by producing results, not by locking you into a term.

Can you manage an account I already have?

Yes - that's most of our work. We audit the existing account, fix the tracking and targeting issues first, then optimize from there.

Do you work outside of Miami?

Yes. We're headquartered in Miami and manage paid advertising for businesses across the United States. Most of the relationship happens over calls and a shared dashboard, not in person.

What platforms do you manage?

Google Ads (Search, Performance Max, remarketing) and Meta Ads (Facebook and Instagram) are our core platforms. We can scope other channels case by case.

How is this different from a freelancer or the platform's own "expert"?

Google and Meta's own reps are incentivized to get you to spend more, not to spend better. We're incentivized to keep your account performing, because a client who isn't getting results doesn't renew month-to-month.

Ready to start?

Ready to see what your ad spend actually produces?

Send us your current account or your market. We'll send back a clear plan, a real price, and an honest read on what to expect.