Criminal Defense
Marketing for defense firms, written for the 2am caller.
The person hiring you is usually a frightened family member with a first appearance in the morning, not the defendant. Here is how the website, the rankings, and the intake each do a different job.
Flat price. No contracts. You own everything.
Websites for criminal defense firms
A defense website should read as calm and procedural, publish honest retainer ranges, and give someone a discreet way to reach you at any hour.
- ✓A page per charge, from DUI to federal matters
- ✓Retainer ranges and what they cover, stated plainly
- ✓Text and form contact for people who cannot safely call
SEO for criminal defense firms
Defense SEO follows the charge and the courthouse, because nobody searches "criminal defense attorney" - they search what happened and where it is being heard.
- ✓Charge-level pages with penalties, process, and defenses
- ✓County and courthouse content, since jurisdiction decides the hire
- ✓Bond and first appearance content nobody else has written
Marketing and lead systems for criminal defense firms
Defense marketing lives or dies on whether the phone gets answered at the hours arrests actually happen, so intake coverage comes before campaign spend.
- ✓Overnight and weekend routing to a real person
- ✓Separate budgets per charge type and value
- ✓Every inquiry tracked through to a retained client
Go deeper
Not sure which of the three you need?
Tell us what is actually going wrong - no traffic, traffic that does not call, or leads that never close. We will tell you which one to fix first, and it is often not the one you expected.